WWP (What We Pick) — Retail Store Interior Design and Fit-Out in Kuwait
A fashion and lifestyle store for WWP, designed and executed by Luxe Line in a single material and a single colour. Travertine-toned micro-cement covers the walls, the counters, the shelving, and the floor, so the merchandise supplies all the contrast — every garment, bag, and object reads as a colour accent against a neutral shell. Arched niches with concealed LED cove lighting are cut directly into the walls, turning display into architecture rather than fixtures added afterwards.
Not a straight edge in the room. The service counter, the central display island, the ceiling coffers, and the mirror surrounds are all radiused and sculpted, and the floor carries an inlaid stone outline that repeats the island’s own shape underfoot. Live bonsai set into the counter and island soften the stone, and a freestanding organic mirror carrying the WWP mark anchors the fitting-room side. Materials are micro-cement, travertine-effect porcelain, brushed brass, glass, and integrated LED.
